CD2 – multiply your music….and your revenue potential

Ripfactory, the world’s premier media encoding company, brings the digital media revolution to the retailers with its revolutionary “CD squared” kiosk.

CD2 provides a unique in store solution by providing an encode and load technology built into a small factory kiosk solution, allowing end consumers to purchase physical CD’s over the counter in the traditional way and using CD2 to have an instant load to their portable music device.

Ripfactory has developed a complete retail solution designed specifically with retailers in mind to assist them with the challenges of the digital media revolution. At Ripfactory, our aim is to aid the process to the digital music age and make it simple.

Ripfactory’s “CD squared” kiosk has been specifically designed to easily allow retailers to bring the benefits of digital to their customers by:

• Sustaining physical sales
• Providing additional revenue streams
• Driving recommended content to known users
• Providing instant gratification of a digital copy loaded directly at point of purchase

The kiosk is a stand alone, self-service device which, placed in the retail environment, gives the customer an opportunity to both buy CDs instore and encode them onto their digital music player or mobile phone. The kiosk’s user friendly touch screen can load up to 4 CDs at a time and will also transfer high quality metadata such as Cover Art, Album Titles and Track Listings.

This provides retailers with the ability to:

• Analyse music habits
• Ascertain demographics
• Drive related recommendations
• Provide spot advertising for major releases and in store offers
• Show rolling ads when the kiosk is not in use

The benefits to both retailers and consumers are evident. There can only be advantages in keeping your customers content and responding positively to the changes in customers needs.

In purchasing a Cd2 kiosk, you will have the unique opportunity to provide customers with digital content without adversely affecting your CD sales. There is also the potential of further purchases based on the recommendations to the customer that the kiosk makes. Added to the potential advertising revenue, there has never been a better or more lucrative time to embrace the digital era.

Further information

CD2 is available under flexible purchase and leasing terms, under contract – installed by a proven kiosk integration team for minimal impact on the retail space and 24/7 maximum support